Going "Next Gen" at QuestBack

Those of you who read this blog will know that I resell QuestBack solutions. 

Normally, I don't talk a lot about QuestBack products here, as I want the blog to be focused on customer feedback management topics. Occasionally though a note on QuestBack isn't out of order. And, may even add to the dialogue about customer feedback management and dealing with the challenges thereof. I think today is one of those occasions.

QuestBack has embarked on a new strategy and development push that, in my opinion, will see it become a real player in the North American markets. The company has put a tremendous amount of effort into a modernized UI, device independence, multi-mode delivery, and data access via reporting. QuestBack's analytics were always great and their actioning capabilities top notch as well. So a really good feedback management solution has become exceptional.

QuestBack's new releases, v14 and v15, represent the beginning of QuestBack's "Next Generation" product strategy. v15 is currently available to existing and new customers. And, has been re-branded as QuestBack "Essentials".  

QuestBack Essentials is really just a beginning for the company. QuestBack has also brought to market its first Survey & Dashboard Application solution, SalesPulse. QuestBack SalesPulse is a survey based application, built on QuestBack Essentials and our DataVoyager reporting platform. SalesPulse uses pre-built QuestBack survey templates that plug into CRM platforms (Salesforce, Dynamics CRM, etc.) and automatically starts generating operationally useful data about sales processes and people. SalesPulse is mainly targeted at organizations that do sales meetings or have scenarios where meetings occur (physical or on-line) in their sales process.  An example of a SalesPulse Dashboard follows:

Over time, QuestBack Essentials is going to integrate with many additional applications, will have more action management capabilities, more analytics / visualization capabilities, more panel support and more social media integration.
 All in all a great start for QuestBack's Next Gen initiative.

Learn More About QuestBack Essentials Here